Loading page content, please wait.
Southern Cross Media Group Limited
Communication Services · Entertainment
Updated just now
$0.55
MARKET CAP
$260.93M
P/E RATIO
14.5
DIV. YIELD
7.3%
FRANKING
100%
Southern Cross Media Group Limited, together with its subsidiaries, creates audio content for distribution on broadcast and digital networks in Australia.
View full descriptionThe Warsi Rating combines two proven approaches: value investing principles and dividend strategy. A stock must score 70+ on both to be rated Solid or higher.
$1.21
Discounted cash flow estimate
$2.25
For 6% dividend yield
Business quality and balance-sheet durability.
Profit after production costs, before overhead
Exceptional 76.2% margins indicate strong pricing power and brand value.
Current Snapshot
10Y Avg
76.2%
Threshold
40%
Worst Year
75.0%
Why It Matters
Gross margin indicates how much room a business has to absorb costs and still generate profit.
Formula
(Revenue - Cost of Goods Sold) / Revenue x 100Method
Assess both the long-term average and the weakest year. The framework checks for both level and consistency.
Worked Example
This company's 4-year average gross margin is 76.2% — it keeps 76 cents of every revenue dollar after production costs. The threshold is 40%, and the weakest year was 75.0%.
How to Interpret
Sustained high margins usually support durability. Sharp margin swings can signal weaker control or cyclical pressure.
Exceptional margins mean the company has strong pricing power - customers pay premium prices even when cheaper alternatives exist. This buffer protects profits (and dividends) even if costs rise.
Sources
Short-term assets vs. short-term debts
Real cash left after running the business
Positive cash generation. Company produces real cash after capital expenditures - can fund dividends, buybacks, or growth.
Current Snapshot
Current FCF
$55M
Pass Rule
> $0
Status
Positive
Why It Matters
Free cash flow is the cash available after core operating and capital needs. It is central to dividend capacity.
Formula
Operating Cash Flow - Capital ExpendituresMethod
Review whether free cash flow is consistently positive and whether it is sufficient relative to dividends and debt needs.
Worked Example
This company generated $55M in free cash flow — cash left after operating costs and capital expenditure. Positive FCF means dividends are funded by real cash generation.
How to Interpret
Persistently negative free cash flow can force reliance on borrowing or equity issuance to maintain payouts.
Positive cash flow means dividends are funded by actual money, not accounting profits. As Buffett says, "Cash is fact, profit is opinion." Your income is backed by real cash generation.
Sources
Profit generated per $1 of shareholder investment
How much the company owes vs. what it owns
Price versus estimated intrinsic value and required return thresholds.
How current price compares with estimated intrinsic value
How efficiently the company turns money into profit
Is the business growing — and is debt being managed responsibly?
Revenue declining with stable debt — monitor whether this trend threatens dividend sustainability.
Current Snapshot
Revenue Change
-18.8%
Debt Change
-10.6%
Trend State
Mixed
Why It Matters
Revenue trend shows whether the business is expanding or contracting. Debt trend adds context on whether growth is being funded conservatively.
Formula
Revenue Change (%) = (Latest Revenue - Earliest Revenue) / |Earliest Revenue| x 100; Debt Change (%) = (Latest Debt - Earliest Debt) / |Earliest Debt| x 100Method
Map annual revenue history and, where relevant, annual debt history. For financial companies, debt is excluded because deposits and reserves distort this signal.
Worked Example
Revenue changed by -18.8% across the displayed period, while debt changed by -10.6%.
How to Interpret
Rising revenue with stable or falling debt is typically stronger than rising revenue funded by rapidly rising leverage.
Revenue declining with stable debt — monitor whether this trend threatens dividend sustainability.
Sources
Annual dividends as percentage of stock price
24.81% yield significantly exceeds Barsi's 6% minimum. Based on 6-year average, not one-time spikes.
Current Snapshot
6Y Avg Yield
24.8%
6% Requirement
6.0%
Gross Yield
35.4%
Why It Matters
Yield translates dividend income into a percentage of the price paid, which is central to income-first screening.
Formula
Annual Dividends per Share / Stock Price x 100Method
Use the 6-year average annual dividend for consistency and compare the result with the 6% framework requirement.
Worked Example
With a 6-year average annual dividend of $0.14 and a share price of $0.55, the Barsi yield is 24.8%. The minimum requirement is 6%. Including franking credits, the gross yield is 35.4%.
How to Interpret
Higher sustainable yield improves upfront income, but unusually high yields may reflect elevated risk or weak coverage.
Very high yields can signal trouble — the stock price may have dropped because the market expects a dividend cut. Verify the payout ratio is sustainable and the company can maintain this level of distributions before relying on this income.
Sources
Track record of consistent dividend payments
| Ex-Date | Pay Date | Gross | Franking | Net | Credit |
|---|---|---|---|---|---|
| ~15 May 2026Est | ~12 June 2026 | ~$0.19 | 100% | ~$0.14 | $0.06 |
| ~25 Jan 2027Est | ~22 Feb 2027 | ~$0.19 | 100% | ~$0.14 | $0.06 |
Highest price to lock in 6% yield
Industry category of the business
Telecom is an essential service sector with stable, predictable cash flows - ideal for dividend investing.
Current Snapshot
Industry
Entertainment
BESST Match
Yes
Score Impact
+3 points
Why It Matters
Sector classification helps contextualise risk and demand durability, which can materially affect dividend stability.
Formula
BESST Match = Sector in {Banks, Energy, Sanitation, Insurance, Telecom}Method
Match company sector or industry against BESST categories. A match adds scoring support but does not replace core dividend checks.
Worked Example
This company operates in Entertainment (Communication Services sector). It matches the Telecom category — an essential service sector with stable demand, earning a +3 point scoring advantage.
How to Interpret
Sources
How much of a company's earnings are paid out as dividends
A 97% payout means the company distributes most of its earnings as dividends — more income per share now, but less room for growth. Around 67% is often considered “normal” for established companies. This level feeds directly into the price ceiling calculation.
Current Snapshot
Latest Ratio
96.7%
Healthy Range
30%-75%
Zone
Elevated
Why It Matters
Payout ratio links dividends to earnings capacity and helps evaluate whether current distributions are likely to remain supportable.
Formula
Payout Ratio (%) = (Annual Dividend per Share / Earnings per Share) x 100Method
Calculate year-by-year payout ratios where EPS is positive, classify each year by sustainability zone, and compare with the current TTM ratio.
Worked Example
$0.04 dividend / $0.04 EPS equals 106.1% payout ratio.
How to Interpret
Ratios in the middle range are usually more sustainable than very high ratios. Values above 100% indicate dividends exceeded earnings in that period.
A 97% payout means the company distributes most of its earnings as dividends — more income per share now, but less room for growth. Around 67% is often considered “normal” for established companies. This level feeds directly into the price ceiling calculation.
Sources
Southern Cross Media Group Limited, together with its subsidiaries, creates audio content for distribution on broadcast and digital networks in Australia. It operates in two segments, Broadcast Radio and Digital Audio. The company owns 104 radio stations in FM, AM, and DAB+ radio, as well as 56 regional radio stations; operates LiSTNR, an audio app for sports, podcasts, music, radio, and news; and offers sales representation for open audio platform SoundCloud and Sonos Radio. It also provides radio and digital advertising services.
The company was formerly known as Macquarie Media Group. Southern Cross Media Group Limited was incorporated in 2005 and is based in Melbourne, Australia.
Who owns the company's shares and how much leadership has at stake
When leaders own 20%+, they win when you win and lose when you lose
Professional fund managers have done their homework and chosen to own this
Shares freely traded on the ASX by individual investors like you
The people running this company own a large chunk of it (33.8%). When leadership has their own money on the line, they tend to make decisions that benefit all shareholders — not just their salary. Professional fund managers also hold shares, which is a vote of confidence in the business.
Current Snapshot
Insider %
33.8%
Institutional %
44.5%
Float %
21.8%
Why It Matters
Ownership mix affects governance incentives, liquidity, and share-price behaviour under large portfolio rebalancing flows.
Formula
Public Float (%) = 100 - Insider Ownership (%) - Institutional Ownership (%)Method
Use reported ownership percentages, convert to percentage terms, and compute remaining public float as the residual.
Worked Example
If insiders own 33.8% and institutions own 44.5%, public float is 21.8%.
How to Interpret
Higher insider ownership can improve alignment of incentives, while dominant institutional concentration can amplify short-term price moves.
The people running this company own a large chunk of it (33.8%). When leadership has their own money on the line, they tend to make decisions that benefit all shareholders — not just their salary. Professional fund managers also hold shares, which is a vote of confidence in the business.
Sources
| Date | Insider | Type | Shares | Value |
|---|---|---|---|---|
| 26 Mar 2026 | Go (Marina Simone) Director (Independent) | Purchase at price 0.38 per share. | 30K | $11K |
| 2 Mar 2026 | Dyson (Teresa) Director (Non-Executive) | Purchase at price 0.43 per share. | 33K | $14K |
| 2 Mar 2026 | Mackay-Cruise (Heith) Director (Independent) | Purchase at price 0.44 per share. | 163K | $71K |
| 20 Feb 2026 | Malone (Michael) Former | Unknown | 42K | — |
| 20 Feb 2026 | Stokes (Kerry Matthew) Former | Unknown | 97.1M | — |
Company insiders have been net buyers of shares over the past 12 months. This may indicate management confidence in future prospects.
Value analysis may be affected by missing data.
Market data sourced from third-party financial data providers. Analysis generated using Warsi Criteria — proprietary scoring algorithms for value investing and dividend income analysis. Not financial advice. Learn how we analyse stocks →
Adequate liquidity. 1.70 ratio meets Buffett's 1.5 target.
Current Snapshot
Current Ratio
1.70x
Warning Floor
1.00x
Target
1.50x
Why It Matters
Liquidity supports operational stability. Companies with weak liquidity can face pressure even when long-term fundamentals are sound.
Formula
Current Assets / Current LiabilitiesMethod
Compare the current ratio to the warning floor and target level used in the framework.
Worked Example
This company's current ratio is 1.70x — it has $1.70 in short-term assets for every $1 of short-term liabilities. The target is 1.5x, with a warning floor at 1.0x.
How to Interpret
Ratios above the target suggest healthier short-term resilience; ratios below 1.0x can indicate immediate funding risk.
Ample cash reserves mean the company can pay dividends even during temporary revenue drops. Your income has a buffer against short-term disruptions.
Sources
-6.3% average is below the 18% threshold. This suggests the business may lack a durable competitive advantage.
Current Snapshot
10Y Avg
-6.3%
Threshold
18.0%
Worst Year
-110.7%
Why It Matters
ROE shows how effectively management turns shareholder capital into profit. High and stable ROE can signal pricing power, cost discipline, or both.
Formula
Net Income / Shareholders' Equity x 100Method
Use the 10-year average ROE and review the weakest year to check whether returns stayed resilient across cycles.
Worked Example
This company's 10-year average ROE is -6.3%, meaning each $1 of shareholder equity generates $-0.06 in annual profit. The threshold is 18%, and the worst single year was -110.7%.
How to Interpret
Higher and steadier ROE generally supports stronger long-term compounding. Large drawdowns in weak years can point to fragility.
Lower ROE means your investment compounds more slowly. At -6.3%, this business needs more capital to generate the same returns as competitors. Consider whether other strengths (yield, stability) compensate for weaker profitability.
Sources
Debt-to-equity of 1.07 is 2.1x over Buffett's limit. High leverage increases risk during downturns.
Current Snapshot
Current D/E
1.07x
Industry Limit
0.50x
Headroom
-0.57x
Why It Matters
Debt-to-equity shows balance-sheet risk. Lower leverage usually means more flexibility when earnings soften.
Formula
Total Debt / Shareholders' EquityMethod
Compare current D/E against the industry threshold used in the scoring framework, then assess remaining headroom.
Worked Example
This company's D/E is 1.07, meaning it carries 107 cents of debt for every $1 of equity. The digital platforms & media limit is 0.50, leaving it 0.57 over the limit.
How to Interpret
Lower values generally imply lower refinancing pressure and lower dividend stress in downturns.
High debt means interest payments come before dividends. During recessions, heavily indebted companies often cut dividends first to preserve cash. This adds risk to your income stream.
Sources
Stock is trading 36% BELOW the fair-value threshold (includes 30% margin of safety).
Current Snapshot
Current Margin
54.5%
Industry Threshold
30%
Status
36% Undervalued
Why It Matters
Margin of safety provides a valuation buffer against modelling uncertainty and adverse business outcomes.
Formula
(Estimated Intrinsic Value per Share - Current Price) / Estimated Intrinsic Value per Share x 100Method
Estimate intrinsic value using a two-stage DCF (10-year projection plus terminal value), then compare with current price.
Worked Example
For this stock now: intrinsic value is $1.21 per share, current price is $0.55, and margin of safety is 54.5%.
How to Interpret
Positive margin indicates price below modelled value; negative margin indicates price above modelled value. Compare against the industry's required buffer.
Price is below your required threshold, so you retain a margin-of-safety buffer against normal valuation error and market volatility.
Sources
What percentage of the stock price comes back as earnings each year
6.9% earnings yield is below the 7.5% threshold. You'd earn nearly as much from safer government bonds, which means the extra risk of owning shares isn't being compensated.
Current Snapshot
Current Yield
6.9%
Required Yield
7.5%
Spread
-0.6pp
Why It Matters
Earnings yield reframes valuation as return on price paid. It helps compare equity earnings power against lower-risk alternatives.
Formula
(Earnings per Share / Stock Price) x 100Method
Calculate current earnings yield, then compare it to the required yield for the stock's industry setting.
Worked Example
With EPS of $0.04 and a share price of $0.55, earnings yield is 6.9%. The required yield for this industry is 7.5% (based on 4.5% government bond rate plus a risk premium).
How to Interpret
A yield above the required level suggests better valuation support; below it indicates thinner compensation for equity risk.
Returns don't justify the added risk compared to safe bonds. Consider whether the dividend yield alone compensates, or wait for a better price.
Sources
5.5% ROIC is below the 11.0% threshold. Company may not be earning enough to justify the money invested in it.
Current Snapshot
5Y Avg
5.5%
Threshold
11.0%
WACC Delta
-3.5pp
Why It Matters
ROIC measures capital efficiency. Businesses that repeatedly earn above their funding cost can compound value more effectively.
Formula
After-Tax Operating Profit / Invested Capital x 100Method
Use the 5-year average ROIC and compare it with industry WACC plus the required spread in this framework.
Worked Example
This company's 5-year average ROIC is 5.5%, with a cost of capital (WACC) of 9.0%. The -3.5pp gap below WACC suggests it may be destroying value on each dollar invested.
How to Interpret
A healthy spread above WACC suggests value creation; a narrow or negative spread points to weaker capital efficiency.
Returns below the cost of borrowing mean the business destroys value over time. This can erode the foundation that supports dividends — proceed with caution.
Sources
Consistency of profits over time
3 loss year(s) found with only 4 years of data. Limited data requires 100% positive EPS - industry exemptions don't apply.
Current Snapshot
Positive Years
7/4
Allowed Losses
0 (limited)
EPS CAGR
-42.2%
Why It Matters
Consistency in EPS helps distinguish resilient earnings power from one-off performance spikes.
Formula
Positive EPS Years / Available EPS YearsMethod
For 8+ years of data, apply industry-specific loss tolerance. For limited data, every available year must be positive.
Worked Example
This company reported positive earnings in 7 of the last 4 years, with 3 loss years. With only 4 years of data, every year must be positive. EPS growth rate (CAGR) is -42.2%.
How to Interpret
Fewer loss years and stronger EPS continuity generally improve confidence in future dividend and valuation assumptions.
Loss years signal unpredictable earnings. During loss periods, companies often cut dividends to preserve cash. Your income could be at risk in the next downturn.
Sources
Percentage of revenue that becomes profit after all expenses
2.2% net margin is below the 25% threshold. Thin margins suggest weak competitive position or high costs.
Current Snapshot
Current Margin
2.2%
Threshold
25.0%
Relative Position
-22.8%
Why It Matters
Net income margin shows how much profit the business keeps from each dollar of revenue after all costs.
Formula
Net Income / Total Revenue x 100Method
Compare current margin with the industry-specific threshold to avoid cross-sector distortions.
Worked Example
This company's net income margin is 2.2% — it keeps 2 cents of every revenue dollar as profit after all expenses. The digital platforms & media threshold is 25%, putting it 22.8% below the requirement.
How to Interpret
Margins that are both strong and stable can indicate competitive strength; persistent weakness may limit reinvestment and payout capacity.
Thin margins mean a small increase in costs or drop in prices could eliminate profits entirely. This puts dividends at risk because there's no buffer to absorb shocks.
Sources
| Ex-Date | Pay Date | Gross | Franking | Net | Credit |
|---|---|---|---|---|---|
| 3 Sept 2025Final | 7 Oct 2025 | $0.06 | 100% | $0.04 | $0.02 |
| 14 Mar 2024Interim | 11 Apr 2024 | $0.01 | 0% | $0.01 | $0.00 |
| 1 Sept 2023Final | 29 Sept 2023 | $0.02 | 0% | $0.02 | $0.00 |
| 3 Mar 2023Interim | 31 Mar 2023 | $0.05 | 0% | $0.05 | $0.00 |
| 1 Sept 2022Final | 29 Sept 2022 | $0.05 | 0% | $0.05 | $0.00 |
| 9 Mar 2022Interim | 6 Apr 2022 | $0.04 | 0% | $0.04 | $0.00 |
| 1 Sept 2021Final | 29 Sept 2021 | $0.05 | 0% | $0.05 | $0.00 |
| 6 Sept 2019Final | 4 Oct 2019 | $0.28 | 0% | $0.28 | $0.00 |
| 1 Mar 2019Interim | 29 Mar 2019 | $0.27 | 0% | $0.27 | $0.00 |
| 7 Sept 2018Final | 5 Oct 2018 | $0.28 | 0% | $0.28 | $0.00 |
9 years of consistent dividends meets Barsi's 6-year minimum requirement.
Current Snapshot
History
9yr
Predictability
Variable
Payout Health
N/A
Why It Matters
Payment consistency is a direct test of dividend reliability. Large cuts or skips often appear before confidence recovers.
Formula
Consecutive Years = count of years with dividend payments and no disqualifying skip/cut eventsMethod
Require at least 6 years of history, then check for skipped years and large cuts, allowing approved systemic-event exceptions.
Worked Example
This company has 9 years of dividend history (2016–2025). No suspensions detected — 9 consecutive years of payments. Predictability: Variable. Payout health: N/A. The minimum requirement is 6 years.
How to Interpret
Longer uninterrupted records generally signal stronger income reliability than high yield alone.
A consistent track record through recent years gives confidence your income will continue. This company has shown commitment to shareholder returns.
Sources
Priced well below ceiling. 76% below means you're locking in well over 6% yield.
Current Snapshot
Current Price
$0.55
Max Buy Price
$2.25
Delta
+75.8%
Why It Matters
The price ceiling links valuation discipline to income targets by defining the price that aligns with a 6% yield target.
Formula
6-Year Average Annual Dividend / 0.06Method
Use the 6-year average dividend (not one year) and divide by 0.06 to estimate the maximum entry price for target yield.
Worked Example
With a current price of $0.55 and a ceiling of $2.25, the entry is 75.8% below the ceiling.
How to Interpret
Prices below the ceiling imply a historical yield above 6%; prices above it imply a lower historical yield at entry.
Buying this far below the ceiling locks in a yield well above 6% based on proven historical dividends. Your income starts strong from day one.
Sources
BESST alignment is a positive context signal. Non-BESST stocks can still qualify with strong yield and dividend consistency.
Essential services maintain demand regardless of economic conditions - people always need electricity, banking, and telecommunications. Your income is protected by inelastic demand.
SKY Network Television Limited
Brisbane Broncos Limited
NZME Limited
News Corporation
EVT Limited
Scroll to see more